Capabilities Brochure

General Electric's Industrial System's department wanted to market their series capacitors to potential customers around the globe with this introductory brochure. Using GE's style guide as an inspiration, APROPOS worked to design a brochure that was attractive and conveyed superior technology, creative teams that customize for each individual project, and excellent customer support. APROPOS teamed up with Rick Siciliano of Digital Imaging Technology to capture the spark of the series capacitor firing and the office photographs. Deb Hollander of CEC, Inc. edited the text written by GE staff.